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Creativity since 2017
Bristol City Women 2026/27 kit launch campaign artwork

Bristol City Women 2026/27 Kit Launch

ClientBristol City Women’s FC
Date2026/27 Season
CategoriesCampaign · Art Direction
Brief

I was tasked with developing concept and execution for Bristol City Women’s FC Kit Launch Campaign graphics for the 2026/27 season. The launch video by Footballco & Indivisa was all about doing things differently in Bristol, their own way, as the club enters an era of newfound independence.

We wanted to continue this message into the static artwork. It looks like the type of kit launch you’d expect at first glance, until you look closer and see the City tearing through the backdrop. Our literal interpretation of “taking over and doing it our own way”.

Art Direction & DesignB3x Graphics Studio
PhotographyAlex Daniel · @Alexdan.xyz
Video Direction & ProductionFootball x Indivisa
Bristol City kit launch image 1
Bristol City kit launch image 2

The main challenge was launching all four kits in one artwork. Two or three is not uncommon, but having all four was something slightly different — each kit varying in colour palette, whilst keeping a composition that is clean but also dynamic. An exciting challenge.

Bristol City kit launch image 3
Home kit 1
Home kit 2
Away kit
Third kit 1
Third kit 2
Goalkeeper kit